the snackwell’s story

Over 20 years of helping you Live Well. Snack Well.

A long-time favorite

Since 1992, SnackWell’s has worked tirelessly to bring delicious snacks we all can feel good about to your home, by creating a variety of delicious fat-free products like our signature Devil’s Food Cookie Cakes and peanut-free treats like our tasty Vanilla Creme Sandwich Cookies.

a new era

Our years of experience creating better-for-you treats have shaped who we are, and now we’re excited to enter a simpler era with our newly reformulated and reinvigorated product line, featuring healthier and family-friendly indulgences free from high fructose corn syrup and partially hydrogenated oils.


You want healthier options made with healthier, simpler ingredients, and we’re proud to offer more better-for-you, on-the-go snacking options to suit your busy lifestyle, all with the same great, indulgent taste you love.

From peanut-free snacks to treats made with whole wheat, you can be confident in your choice to Live Well. Snack Well.™